Rough Ride Guide: Cycling Logo Design

Logo design for Rough Ride Guide, a brand sharing cycle routes and adventures. The logo needed to capture both the bike and the feeling of exploring new places.

SOLSPRO combined a bicycle wheel with a globe: one half shows spokes and a tyre, the other half a green and blue map of the world. A cyclist rides over the bold, chunky wordmark, and "Cycle Routes and Adventures" curves around the bottom of the wheel.

The rugged lettering and tyre-tread lines give the brand an outdoor, off-road feel that works on websites, route guides, jerseys and stickers.

See our logo design service.